Martini & Co. monogram

Developer Advisory

The Full Development Lifecycle, Under One Team.

From land identification through the final closing, Martini & Co. provides the strategy, marketing and sales leadership residential builders need to bring a project to market successfully. Every service. One coordinated strategy.

Martini & Co. works with residential builders and developers on projects ranging from a single luxury residence to communities of 100 or more homes. Our services span the full development lifecycle, from the earliest evaluation of a site through the closing of the final residence.

Rather than engaging separate firms for strategy, branding, marketing and sales, our clients work with one coordinated team that understands how each phase connects to the next.

01

Site and Acquisition Strategy

We help builders identify and evaluate land before a commitment is made. Our work at this stage grounds every downstream decision in real market data.

  • Land and site identification
  • Site acquisition strategy
  • Market research and feasibility analysis
  • Development pro formas
02

Product Strategy and Positioning

We define what should be built and how it should be positioned before construction begins. The right product for the right buyer at the right price point.

  • Pricing and absorption strategy
  • Product and floor plan recommendations
  • Architectural and design consultation
  • Community positioning
03

Branding and Marketing

We develop the identity and marketing strategy that connects the project to its intended buyer. Demand is built before construction is complete.

  • Project naming and branding
  • Builder branding
  • Marketing strategy and execution
  • Predevelopment and presale campaigns
  • Events, community partnerships and charitable initiatives
04

Sales and Brokerage

We manage the sales process from first inquiry through the final closing, maintaining broker relationships and market reporting throughout.

  • Residential sales and brokerage
  • Broker outreach and relationship development
  • Ongoing market reporting
  • Sales management through the final closing

Tell us about your project.

Whether you are evaluating land, planning a new residential project or preparing homes for market, Martini & Co. can provide the research, positioning, marketing and sales leadership required to move the project forward.

Discuss Your Project